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    Bravo Foods Licenses General Mills Brands

    Written on April 21, 2006

    Bravo Foods has just announced that they have recently signed a five year trademark licensing agreement with General Mills. The agreement allows Bravo Foods to produce and market a line of flavored milk utilizing the brands Lucky Charms, Count Chocula, Booberry, and Frankenberry as well as the equity characters associated with each brand.

    The agreement extends until the end of 2011 and allows Bravo to sell their milk products throughout their distribution pipeline.

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